YouTube is expanding its Premium Lite pilot to India, introducing a lower-cost subscription tier at INR 89 per month. The ...

Publicis Groupe India has unveiled a new content studio in India. This is positioned as part of its global production network ...

The AI platform’s latest ads reveal how users turn to ChatGPT for, well, nearly everything.

Shoppers Stop launches Durga Pujo campaign tvc ‘Pujor prothom stop’.

EXCLUSIVE: As global budgets tilt East, Havas Red’s James Wright outlines why India anchors APAC growth, talent mobility and narrative-first brand strategies.

With content engagement doubling and Spotlight posts quadrupling, the platform sharpens its India play—testing if AR-led ...

Home Centre, a destination for homemakers to create their dream homes, has launched its Diwali campaign ‘Speaking Gifts’. Capturing the essence of the campaign, its tagline Is ...

The healthcare-first experiential agency promises compliance-led campaigns that balance scientific rigour with scale.

As Meta rolls out Vibes and its Digital Utsav playbook, the company positions AI tools at the heart of India’s festive ...

After months of delays, the athletic wear giant is betting big on Kardashian’s star power to jumpstart lagging sales and claw ...

The transaction, expected to close by the end of 2025, will take IAS private while Novacap backs its AI-first technology ...

Clean Creatives has spotlighted fossil fuel marketing, but Paul Mottram says the industry must now channel its influence into ...