Meta’s AI updates help with creatives, AI generated music, business assistant and more promise to make advertising more ...

Spotify’s new partnerships with Amazon and Yahoo give advertisers easier programmatic access to its global audio and video ...

Meta will soon use people’s AI interactions to refine content and ad targeting, giving advertisers richer intent signals for ...

For ecommerce SEOs, this is a new channel with very different rules. Placement isn’t driven by ads or bids, at least not yet.

AI bots outpace Microsoft Bing in traffic, but send almost no visitors, driving up publisher costs and fueling new content ...

Google Ads upgrades bring bulk reporting, ROI columns, diagnostics, and more to help you fine-tune Performance Max campaigns ...

Google Ads will launch a new Message asset requirements help center and begin enforcing stricter policies for message assets.

You can now factor in pricing, promotions, and long-term effects as Google’s Meridian evolves into a smarter tool for budget ...

AI platforms overwhelmingly cite YouTube, while rivals like TikTok, Vimeo and Twitch barely register in search results, new data shows.

Pinterest’s Top of Search ads give brands premium visibility in high-intent, unbranded searches – potentially driving more ...

Google Search Labs has a new experiment you can opt into that turns on some Agentic capabilities within AI Mode. This allows ...

Responsive Search Ads (RSAs) have been around for many years now, but for some reason, so many Google Ads practitioners still find them confusing. RSAs can be incredibly powerful if you know how to ...