Rare Beauty is at it again, releasing game-changing products in a market that feels hard to innovate in like there Soft Pinch ...

On August 7, Selena Gomez attended an event for the launch of Rare Beauty’s Eau de Parfum. The singer wore Cult Gaia’s Renata ...

Benny Blanco confessed to wearing Selena Gomez's perfume "all over" to remember his love. See the sweet moment.

Rare Beauty’s new Rare Eau de Parfum is a warm, spicy gourmand with a hint of musk that Gomez and the team have been ...

Selena Gomez teased the future of Rare Beauty amid online speculation that the “Only Murders in the Building” star may have ...

Three scratch-and-sniff billboards for Selena Gomez’s Rare Beauty have been installed in Manhattan. When passersby agitate ...

Rare Beauty is taking its first swing at fine fragrance — and it’s hard to miss, especially if you’ve walked past a ...

Chances are you’ve seen your favorite celebrities make waves in places beyond the stage and movie screen. Hollywood’s most ...

"Some of my best memories were when I was creating this," Gomez said of developing Rare Eau de Parfum, dropping on Aug. 7 at Sephora (with early app access on Aug. 6). She's also introducing Fragrance ...

Fans speculate Taylor Swift wore Selena Gomez’s Rare Beauty lipstick while previewing her album The Life of a Showgirl on New ...

It's no secret that Selena Gomez and Benny Blanco love spending time together in the kitchen, and they recently shared one of ...

Selena Gomez's beauty brand, Rare Beauty, just launched its first perfume - here's why it's making positive waves within the world of beauty inclusivity.