American Eagle’s campaign features Sweeney in denim, standing beside a billboard that reads “Sydney Sweeney Has Great Genes" ...

The post marks Sweeney's first since her ad campaign for American Eagle jeans was embroiled in controversy late last month ...

Controversy over Sydney Sweeney’s ad campaign may have hurt American Eagle, with in-store visits dropping 9% in the weeks following its release.

Balancing brand identity and public perception, American Eagle's ‘Sydney Sweeney Has Great Jeans’ campaign shows how bold marketing moves can trigger backlash in today’s unpredictable ad landscape ...

American Eagle saw a drop in store visits after launching its Sydney Sweeney campaign. Data indicates a 9 per cent ...

Sydney Sweeney is back on Instagram after the controversy surrounding the American Eagle ad campaign. She is currently ...

In the recent viral debate surrounding American Eagle’s “great jeans” ad campaign with Sydney Sweeney, which used a double ...

It comes after the president showed support for Sweeney, who is currently embroiled in controversy regarding an American ...

Sydney Sweeney and Halsey got handsy during a bikini ad that is now being labeled "disgusting" by fans and followers.

From denim debates to AI fashion faux pas, 2025 proves one misplaced word or design can unleash a storm of internet outrage.

After weeks of controversy surrounding Sydney Sweeney and her recent partnership with American Eagle, a new poll has revealed only 12% of people find the ad offensive ...

Though spending forecasts are bleak, value-focused messaging and smart social media plays could help brands transcend the turbulence.