Digital marketing strategies that use multiple channels and layers of data offer a structured way to find, qualify, and ...

Social data refers to publicly shared information on social media platforms. Discover how it's used for marketing, its advantages, and the risks associated with data breaches.

MENOMONIE, Wis. (WEAU0 - Menomonie City Council voted unanimously Monday night to create a new zoning ordinance for data center projects. This comes after the city experienced major push back from a ...

Over the past year, I’ve seen more change in marketing than in the decade before it. And not just because of AI, even though it’s clearly been the spark. What’s happening goes deeper than AI and it’s ...

Paula Chiocchi is CEO of Outward Media, Inc., a provider of B2BC contacts, with email and digital IDs, that drive business growth. B2B marketers are swimming in data, yet many still struggle to ...

How little noise did IQVIA make about its recent highly significant acquisition of Throtle? The change in ownership is noted in a single sentence on the “About” page on Throtle’s website: “Throtle Inc ...

Sonic’s new “Coke Your Way” campaign features Benny Blanco, Machine Gun Kelly and Jessie Murph to highlight drink customizations. This new portfolio school aims to fill a widening gap in training ...

LAS VEGAS — At CDP World hosted by Treasure Data this week at the Red Rock Canyon Casino in Las Vegas, attendees were shown a vision of a near future of marketing where human teams are augmented by AI ...

Smarter workflows are reshaping the marketing playbook, streamlining execution, eliminating handoffs and accelerating time to impact. For Deloitte Consulting LLP, the goal isn’t just efficiency; it’s ...

StackAdapt, the leading technology company in advertising and marketing, today (15th October, 2025) announced the general availability (GA) of its martech suite, marking a major milestone in the ...

1 Laboratory of Clinical Epidemiology, Department of Data Science, Center for Clinical Sciences, Japan Institute for Health Security, Tokyo, Japan 2 Department of Clinical Research Governance, The ...