Taylor Swift is set to return to “The Tonight Show Starring Jimmy Fallon” on Oct. 6, just days after the Oct. 3 release of her 12th studio album, “The Life of a Showgirl.” The episode will also ...

LeBron James Inside the 'House of King James' Exhibit in Shanghai. Via Leander Gomez Echoes of “LBJ! LBJ! LBJ!” were ringing through the four-story shopping center in Chengdu, China, and the sound was ...

Welcome back to MoneyCall, The Athletic’s weekly sports business cheat sheet. (Want to receive this in your email every Wednesday morning? Subscribe here, it’s free.) Name-dropped today: Costco, Tom ...

In the past year, tariffs, AI, and changing consumer sentiments have made once-dominant companies reshuffle their growth ...

An apparel shift, of course, would be a dramatic change for many Penn State fans, who have been buying PSU Nike sports gear designs for more than 30 years.

Penn State appears to be shopping around for a new apparel provider. Which means its iconic, three-decades affiliation with Nike is at risk. After a report surfaced Tuesday that Penn State may be ...

Sponsorship patches could be added to college football jerseys as soon as 2026. Here are five top options for Tennessee football.

Three Motley Fool contributors examine formerly highly valued retail brands like Allbirds, Peloton, and Casper.

Scott Richey covers college basketball for The News-Gazette. His email is [email protected], and you can follow him on ...

LSU starting quarterback Garrett Nussmeier has signed an NIL partnership with Nike early on in his senior season, Nike announced on Friday morning. Nussmeier is one of the top quarterbacks in the ...

The Ads That Entertained Us Advertising has always mirrored culture, but at its best it doesn’t just reflect the world, it ...

Nike drew a string of analyst upgrades as the stock posted its best day since late June on Wednesday, buoyed by strong ...