In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader ...
I just won $10 in the lottery! The 7-11 clerk wanted to sell me a $10 lottery ticket in Atlanta. I said no.” Hopefully most ...
Marketing has long struggled to prove itself as a growth engine. What if agentic AI isn’t the threat many fear but the ...
The success of CGI in marketing isn’t just about creating aesthetic visuals. It’s about creating scroll-stopping moments that ...
A well-defined agreement acts as a roadmap, guiding both parties toward shared objectives and preventing misunderstandings that can derail even the most promising marketing initiatives. It’s about ...
The 2025 AdExchanger Awards spotlight achievements in digital marketing and advertising, recognizing excellence across the advertising technology landscape by honoring companies, agencies, and ...
Cracker Barrel partnered with three different marketing agencies on its controversial rebranding, according to a March 2025 press release. According to the release on Cracker Barrel’s website, the ...
CHANDLER, Ariz.--(BUSINESS WIRE)--Chandler-based Commit Agency today announced the acquisition of San Francisco’s Gumas Advertising, the originator of Challenger Brand Marketing®. This bold move ...
Executives from Apple's ad agency have been revealing how specific instructions from Steve Jobs shaped the company, and how they continue to strive for what he wanted. The award-winning "Shot on ...