Anne Marie D. Lee is an editor for CBS MoneyWatch. She writes about topics including personal finance, the workplace, travel and social media. Advertisers shelled out close to $8 million on average ...

The Trump administration announced a crackdown on pharmaceutical advertising on television and social media platforms, potentially disrupting billions of dollars in annual ad spending. President ...

President Donald Trump is aiming to ramp up scrutiny on pharmaceutical ads — both on TV and social media — as his administration accuses companies of misleading the public about medications and their ...

Advertisers using Amazon’s demand-side platform (DSP) are about to get a new perk: The ability to programmatically buy premium Netflix inventory, per an announcement shared with Marketing Dive. The ...

Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have ...

Gap's CEO touted the success of its "Better in Denim" ad campaign on an earnings call Thursday. He said the ad got more views in three days than the brand's four prior releases combined. Gap, American ...

Meara covers streaming service news for CNET. She graduated from the University of Texas at Austin with a degree in journalism. When she's not writing, she likes to dote over her cat, sip black coffee ...

Ashley Harwood began her real estate career in 2013 and built a six-figure business as a solo agent before launching Move Over Extroverts, her coaching company for introverted agents, in 2018. She is ...

A new marketing campaign for Gap jeans is raking in millions of views on a dance-heavy video starring the girl group Katseye, which has drawn some comparisons, both favorably and unfavorably, to ...

Macy’s Media Network will launch a pilot with Amazon Retail Ads Service, enabling partners to purchase ads on its website through the Amazon Ads console and other APIs, according to a company ...

This week, Gap released a new ad for its denim line featuring girl group Katseye dancing to Kelis's "Milkshake." The ad is undeniably fun to watch (and rewatch) and has gone viral online with an ...