Tennessee made waves in the college football world on Thursday when the school announced a new deal with Adidas. The move is ...

This article was originally published on www.si.com/college/tennessee as Tennessee WR Mike Matthews Talks New Adidas Deal For ...

Tennessee and Adidas are partnering on a 10-year deal staring in July 2026, which Vols football coach Josh Heupel said is a benefit to his program.

Tennessee and Adidas are partnering on a 10-year deal staring in July 2026, which Vols football coach Josh Heupel said is a benefit to his program.

Expect these types of deals to become the norm, too, as universities seek every competitive advantage against one another.

With the new “salary cap” imposed on schools by the House decision, finding new and legal ways to inject NIL money into ...

Adidas and the University of Tennessee have announced a one-of-a-kind partnership. Effective July 1, 2026, Adidas will be the ...

The Tennessee Volunteers will switch from Nike back to Adidas after roughly a decade-long partnership. We wanted to know what ...

Tennessee athletics will switch from Nike to Adidas in 2026 as its official apparel supplier. UT made the official announcement on Aug. 13.

Tennessee and WNBA legend Candace Parker takes full pride in the Adidas partnership her alma mater has established.

Earlier this week, Kansas announced a major $300 million gift from donor David Booth. It’s believed to be one of the among ...

Tennessee football receivers coach Kelsey Pope knows he’s shorthanded before the 2025 season even kicks off. Here's how the Vols hope to deal with it.