Learn how to boost B2B webinar engagement with these three best-practices that will affect how many people sign up for and ...

What does “customer care” or “in a moment” mean to you? Probably something very different from what Dell and McAfee mean. The words you use make a big difference on the Internet. Carefully chosen, ...

As promised: more night-sky news. Look up tonight for a chance to see Venus and Saturn virtually kissing! OK, not really, but they'll be up close and personal, orbiting near enough to each other to ...

Most Americans say they do not think the government should punish companies for political stances, and they also say tech ...

Marketing Strategy - This infographic explores key areas of focus and investment for B2B marketers this year, as well top ...

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Consumers in the United States and the United Kingdom say the logos of Nike, Apple, Coca-Cola, and McDonald’s are the most memorable, according to a recent report from Siegel + Gale. The report was ...

YouTube's global advertising revenue growth rate in 2023 is expected to be more than double the growth rate the video platform achieved in 2022, according to recent forecasts from WARC. The ...

The middle of the sales funnel is where social media advertising has the biggest impact, according to a recent report from Convertro and AOL Platforms. The report was based on an analysis using ...

Older audiences tend to pay more attention to video ads on YouTube, and they also tend to be more costly to reach, according to recent research from Strike Social. The report was based on data from ...

Case studies are like condensed action films—full of characters, plot, and conflict—in which, thanks to your help, the clients get what they want. Part of a case study's persuasive power comes from ...

Look around any office these days, and it's likely that you'll see freelance workers—or at least see some of their work, even if they're located elsewhere and are working remotely. But not all ...