Our Industry Profile takes a look at some of the professionals working across the advertising, adtech, marketing and media ...

France-based Havas and Horizon Media, an independent in the US, are pooling their media operations. The deal via a joint ...

Bayer’s Consumer Health division has named Interpublic Group (IPG) global agency partner across creative, production and ...

"There’s nothing better than seeing a media strategy you’ve spent days, sometimes weeks working on come to life." ...

Digital advertising technology company PubMatic has partnered with Nielsen to bring audience segments to advertisers and ...

Adtech PubMatic has partnered with audience measurement, data and analytics platform Nielsen, bringing its audience segments ...

Virgin Australia has appointed Matthew Ongarello group head of PR and brand, marking his return after serving as head of news ...

“While consumers join loyalty programs to receive immediate benefits, only a handful of programs make it into active mental ...

"Your Door To More" celebrates the rebrand of DoorDash Australia from just food delivery to an on-demand service for everyday needs. DDB Sydney was appointed earlier this year to head creative ...

S4 Capital, created by WPP founder Martin Sorrell to mine the ever growing rich vein of digital advertising, is a victim of ...

Creative agency Those That Do has partnered with collaborative social media marketing platform Gladcloud. The deal merges ...