Profitable Customer Value (PCV) refers to how much profit your customers generate due to marketing. This is the measurable ...

Investing in Long-Term Branding to Ensure Resilience and Meet Customer Needs ...

Big-bet strategic decisions can define an organization’s success. But when so much is changing and ambiguous and the amount ...

AI is dismantling the traditional hiring model of professional services firms, which relied on large classes of junior ...

To foster constructive disagreements, organizations should encourage individuals to modify their observable behaviors during ...

While mid-level leaders are often offered structured onboarding programs, frequent manager engagement, 1:1s, skip-level 1:1s, ...

Generative AI is no longer just automating text; with AI-based wage-setting, it’s shaping paychecks, livelihoods, and access ...

New research reveals that a manager’s true value—for both individuals and their firms—lies not in being a great motivator or ...

Harvard Business School’s legendary case studies, distilled into podcast form. Brian Kenny is the Chief Marketing and Communications Officer at Harvard Business School, where he oversees all marketing ...

The advice show for workplace dilemmas. We take your questions and offer a better way forward. Dan McGinn is a senior editor at Harvard Business Review. He is the author of Psyched Up: How the Science ...

How to go from a few teams to hundreds by Darrell Rigby, Jeff Sutherland and Andy Noble By now most business leaders are familiar with agile innovation teams. These small, entrepreneurial groups are ...

Why you should embrace it in your workforce by Robert D. Austin and Gary P. Pisano Meet John. He’s a wizard at data analytics. His combination of mathematical ability and software development skill is ...