Beauty brands are catching on, leaning into tongue-and-cheek shade names, suggestive packaging, and innuendo-led marketing ...

Huda Beauty founder, Huda Kattan, took to Instagram to ‘set the record straight’ on a previous TikTok video she had posted on ...

The make-up brand from e.l.f. Beauty has been increasingly tapping humour as part of its marketing, particularly legal-themed ...

Adam Minto believes his new brand, Trouble Maker, is perfectly timed for a colour cosmetics resurgence, and wants to bring ...

Soko Glam has entered the UK market for the first time through a multi-year partnership with Space NK, unveiling a ‘Best of K ...

Rinki Pramanik, cosmetic scientist and product innovator, explains why tomato seed oil is rapidly gaining attention among ...

Darmody will support the brand’s expansion goals and drive growth in the new position, having served two years at the Irish ...

Despite a ban on animal testing for cosmetics products, companies can still be asked to assess chemical risks using animals ...

Winners of the new programme will receive financial support and business advice, as well as a guaranteed product listing in ...

Cloud Beauty team is deeply grateful to visitors at BIO Asia–Taiwan 2025. From thought-provoking conversations to exciting ...

The Pure Beauty Awards UK is pleased to announce that tickets for the exclusive winners ceremony are now officially available ...

The Unilever-owned beauty brand has spoken to Cosmetics Business after receiving backlash online about its recently launched Glow Up range ...