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Nike Stock Surges

Nike forecasts turnaround from dismal fourth quarter despite tariffs

Nike is forecasting a rebound from slow sales and profits in the last quarter and despite $1 billion in added tariff costs on foreign goods of its sneakers and athletic gear. The company, headquartered in Beaverton,

The Financial Times · 1d

Nike shares surge on signs turnaround is paying off

Nike’s shares surged 15 per cent on Friday - a historic daily jump - on growing investor confidence that the sportswear maker’s turnaround plan is finally starting to pay off. In a call with analysts after the stock market closed on Thursday,

Investopedia on MSN · 17h

Nike Stock Surges as Q4 Results Show Turnaround Plan Progressing

Key Takeaways Nike shares surged in premarket trading Friday after the shoe and athletic apparel maker beat estimates for the fourth quarter.Sales and profit fell less than expected year-over-year as new CEO Elliott Hill's turnaround plan progresses.

Nike soars on a production shift away from China

Fortune on MSN · 2h

Why Nike stock is soaring despite a looming billion-dollar tariff hit and its CEO saying sales are ‘not up to the Nike standard’

Nike stocks soared Friday, despite a 12% revenue slump in the fourth quarter. CEO Elliott Hill told analysts Thursday he expects a better fiscal year ahead, albeit one that begins with a tariff-fueled cost increase estimated at $1 billion.

The Washington Post · 14h

Nike soars on a production shift away from China, but it warns of a $1 billion tariff hit

Nike’s shares jumped at the opening bell Friday after the company said it’s shifting some production away from China. But it also warned that tariffs imposed by the Trump administration will cost it about $1 billion before it makes internal changes,

Reuters on MSN · 1d

Nike plans to reduce reliance on China production for US market to soften tariff blow

Nike said it would cut its reliance on production in China for the U.S. market to mitigate the impact from U.S. tariffs on imports, and forecast a smaller-than-expected drop in first-quarter revenue,

Nike plans 'surgical' price increases

USA TODAY on MSN · 9h

Nike announces 'surgical price increase' to mitigate $1 billion hit from Trump tariffs

Nike is taking action to combat a $1 billion cost increase from tariffs, including “a surgical price increase” in the U.S. starting this fall.

Business Insider on MSN · 1d

Nike plans 'surgical' price increases as it expects $1 billion hit from tariffs

Nike said it's raising prices to offset $1 billion in tariff costs, while it works on diversifying its sourcing and reducing its reliance on China.

Yahoo · 11h

Nike warns ‘surgical’ price increases are coming soon

Nike soars on a production shift away from China “These tariffs represent a new and meaningful cost headwind,” Nike CFO Matthew Friend said on the company’s earnings call Th

Barchart on MSN13h

Nike Gains After Q4 Earnings, Will NKE Stock Continue to Sprint Ahead?

Nike’s efforts to reduce discounting, streamline inventory, and diversify its supply chain are early but promising signs of a ...

Nike Q4 FY25: The Turnaround Narrative Begins Now?

Nike, Inc.'s Q4 results show early progress with inventory stabilization and renewed strategies, sparking optimism. Click for ...

ADWEEK on MSN16h

Nike Readies ‘Sport Offense' as Q4 Revenue Falls 12%

Nike CEO Elliott Hill plans to shift the brand from lifestyle marketing to a sport-first strategy focused on athlete-driven ...

11hon MSN

Nike revenue is way down. Here’s why

Nike’s revenue is down due to a combination of factors including reduced consumer spending, particularly in key markets like ...

13hon MSN

Nike’s stock is headed for a ‘swoosh’-shaped recovery after years of pain, analyst says

Nike has endured a tough few years marked by weaker demand and its own struggles to adapt to shifting trends. While the ...

11hon MSN

Nike stock soars 17% after CEO soothes investors, says recovery is on the horizon

Nike investors finally have an answer from CEO Elliott Hill about how long its turnaround plan will take, boosting confidence ...

Will Q4 Results Move Nike's Stock Up?

Historically, NKE stock has decreased 65% of the time after earnings announcements, with a median one-day drop of 6.8% and a ...

1don MSN

Nike tops Q4 sales, profit estimates as CEO doubles down on sports focus

Nike reported a smaller-than-expected drop in fourth-quarter revenue and beat profit estimates on Thursday, as CEO Elliott ...

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