Astronomer is using its newfound viral fame and poking some fun at itself by hiring celebrity Gwyneth Paltrow as its “temporary spokesperson” following the Coldplay kiss cam scandal and the resignations of its CEO and head of HR.

The software company that came to international prominence after a video of its (married to other people) CEO and head of HR getting cozy at a Coldplay concert went viral is bringing in the big guns to resolve their PR crisis: Queen Goop herself, Gwyneth Paltrow.

The executive's departure comes days after company CEO Andy Byron quit amid the controversy that has consumed the Internet for days.