Balancing brand identity and public perception, American Eagle's ‘Sydney Sweeney Has Great Jeans’ campaign shows how bold marketing moves can trigger backlash in today’s unpredictable ad landscape ...

From denim debates to AI fashion faux pas, 2025 proves one misplaced word or design can unleash a storm of internet outrage.

American Eagle’s campaign features Sweeney in denim, standing beside a billboard that reads “Sydney Sweeney Has Great Genes" ...

The post marks Sweeney's first since her ad campaign for American Eagle jeans was embroiled in controversy late last month ...

It comes after the president showed support for Sweeney, who is currently embroiled in controversy regarding an American ...

Until today, Sweeney's most recent Instagram post was made four weeks ago and consisted of her American Eagle spot. On ...

Sydney Sweeney and Halsey got handsy during a bikini ad that is now being labeled "disgusting" by fans and followers.

The president's comment came after attending a virtual meeting with European leaders, including Ukrainian President Volodymyr ...

In the recent viral debate surrounding American Eagle’s “great jeans” ad campaign with Sydney Sweeney, which used a double ...

The week spanning from August 3 to August 9 took the biggest hit, according to the report, which said foot traffic dropped 9 ...

Sydney Sweeney Has Great Jeans” ad as clever, 12% called it offensive, 40% said it was neither and 8% were unsure, according to the poll.

The traffic drop at American Eagle 'coincides directly with the cultural conversation surrounding the campaign,' retail-analytics firm pass_by says A window display of actress Sydney Sweeney is seen ...