Gary Illyes says faceted navigation and action parameters dominate Google’s crawl waste, trapping bots in infinite URLs and ...

Like the surface of the ocean, the surface web is just a fraction of the internet as a whole. Back in 2017, some estimates ...

I went exploring parts of the internet most people never visit — and quickly realized why. What started as curiosity turned into something far more unsettling. In this video, I talk about the risks, ...

New data shows AI bots pushing deeper into the web, prompting publishers to roll out more aggressive defenses.

If the same URL appears in both a Google AI Overview and the classic 10 blue links, Google Search Console counts it as a single impression, not two. That clarification comes directly from Google’s ...

The widening gap between attention and investment has become one of the clearest signals of how digital media planning is ...

Posts from this topic will be added to your daily email digest and your homepage feed. It’s somewhere between 10 blue links and a full-blown AI assistant, and so far, it feels like the right mix. It’s ...

In an industry that always seems to be shrinking and laying off staff, it’s exciting to work at a place that is growing by ...

Unlike the OpenAI agent, Google’s new Auto Browse agent has extraordinary reach because it’s part of Chrome, the world’s most ...

Microsoft’s Agent Mode is now live in Excel for Windows and Mac, bringing model choice, web search, and deeper Copilot automation to desktop users.

If your IDs, social security number, and explicit images leak online, Google can help you remove them from Google Search results -- here's what you need to do.