Orange and yellow confetti swirled from the sky, as the Brooklyn Paramount’s theater screen displayed a cheese-encrusted taco ...

Taco Bell and other chains are leaning into limited-time-offer menu items as a way to experiment. That means fans shouldn't get attached to new items.

Taco Bell just did their biggest menu reveal yet at the recently concluded Live Más LIVE 2025 event. The future of Taco Bell ...

People love a good deal. And, according to Taco Bell CEO Sean Tresvant, the brand is acing the value meal game. Their popular ...

Live Más Live 2025 Event (March 5), the brand introduced the latest innovative lineup of food items, drinks, and desserts ...

The Bottom Line: The Mexican fast-food chain is the best-performing part of parent company Yum Brands’ business. It’s also ...

Yum Brands YUM said it expects first-quarter same-store sales growth of 8% for Taco Bell. That’s well ahead of the 2.7% ...

The brand kept its word by unveiling quite a few inventive releases for the rest of the calendar year. Ahead, we’re digging into that full lineup of incoming items. Taco Bell’s new and ...

A Calhoun County Sheriff's deputy is suing an Albion Taco Bell after alleging an employee spit in her food. According to the ...

While fast food chains have long conducted private franchisee meetings to preview upcoming menu innovations and marketing ...

Taco Bell fans got to see the future as the brand unveiled a first look (and taste) of the biggest year yet for flavor and ...

Taco Bell's same-store sales are expected to rise 8% in the first quarter Yum Brands Inc. said Tuesday it expects first-quarter same-store sales growth at Taco Bell to outpace its overall pace as ...