Google Ads will stop automatically making all new conversion goals account-default, helping campaigns avoid bidding toward irrelevant signals.

Google Ads seems to be rolling out a change to the campaign set up screen and flow. Instead of being asked what ad format you ...

Google Ads can now surface a recommendation to link your unlinked Google Analytics account to your Google Ads account. The neat part is that the linking of your Google Ads and analytics account can be ...

Divesting Chrome and Android is off the table, but Google may still have to share data and change how it runs ads—moves that ...