According to Will Perdue, NBA icon Michael Jordan was once asked for an autograph in the bathroom after the Chicago Bulls ...

The ad was the brand’s first Super Bowl spot in nearly 30 years, and it used the moment to highlight women’s sports and those who are—quite literally—changing the game.

The Jordan advertisement perfectly concludes with the phrase, “Love, Hurts.” A longstanding narrative was torn to shreds inside New Orleans, Louisiana's Caesars Superdome. With the Chiefs zeroing in ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.

Pepsi, Volkswagen, Verizon and other top advertisers have mastered the art of turning mere seconds into unforgettable moments ...

While most companies save their best commercials for Super Bowl Sunday, Nike got a head start on their big ad. The footwear ...

Police body camera video shows Marcus Jordan interacting with police before his arrest. He is the 34-year-old son of Michael ...

Orlando Magic forward Paolo Banchero's personal branding continues growing in his partnership with Jordan Brand.

Adam Silver and the NBA see an opportunity — and a lot of dollar signs ... an opportunity to professionalize the game to another level here, to create a larger commercial opportunity,” Silver said at ...

Ja Morant has launched them into a four-way battle for the Western Conference title, with SGA's Thunder, Jalen Green's Rockets and Luka Doncic's Mavericks, who made the NBA Finals for the first ...

Two weeks later, Vanderbilt announced it had hired former NBA star Jerry Stackhouse ... give me an option to leave,” Pippen told The Commercial Appeal. “He was just saying he’s happy ...