A pair of beverage deals have been announced by NASCAR with an extension with Coca-Cola, and a new deal with BodyArmor.

After a cautious 2025, when brands either sat out in producing Lunar New Year campaigns or defaulted to shorter, safer formats, 2026 sees a marked return of film. This shift signals a deliberate bet ...

A county fair experiment revealed the wisdom of crowds. Today, that same mechanism is threatening to make every brand sound exactly alike.

An ad for a backless dress is making the rounds on social media, with users expressing a range of reactions, from confusion ...

Monzo, a UK-based bank, increased its marketing spend 77 percent in 2025 and surpassed £1 billion in revenue, a first for ...

Students dissect Super Bowl ads with a marketer’s eye, turning big‑budget commercial spots into lively debates and real‑world learning.

Popeyes officially boarded the AI train with an ad taking aim at a competitor. However, folks on social media felt the ...

Influencer marketing helped AI video company Higgsfield hit $300 million in annual revenue run rate in just 11 months. But ...

Insights from the Front Lines of Modern Brand Building with Veteran Industry CEO Paul Marobella and Industry Icons Paul ...

The exterior of Merchant Square gives you fair warning of what awaits inside. The tan stucco building with its distinctive red trim stands like a fortress of forgotten treasures, with “ANTIQUES” ...

Rain is in the forecast for Sunday's Coca-Cola 600. Here are the latest NASCAR weather updates.

Does Coca-Cola Cherry Float live up to expectations? We picked up cans of both the new Coke variety and its zero-sugar ...