A recent meme trend is going around making fun of the Sigma Grindset, and it's gotten a little unhinged. People are using this lion to say some pretty terrible stuff.

A familiar phrase has been incorporated into brain rot, leading it in some surprising directions. By Jessica Roy If people on your social media feed are suddenly referring to themselves in the third ...

Move over “alpha male,” the confident natural leader who appeals to women, because now here’s the “sigma male.” This term was coined in 2010 by the far-right activist Theodore Robert Beale, under the ...