In the early 2000s, the UFC was hanging on by a thread—bleeding money, struggling for mainstream respect, and one bad decision away from tapping out. Then came Dana White, a fiery, fast-talking promoter with a relentless vision and zero patience for failure.

With there being no return date in sight, Dana White is reportedly desperate for Conor McGregor to buck his ideas up and make his UFC return. While the talent pool is undoubtedly the best it has ever been in mixed martial arts,

Eddie Hearn reflects on Dana White entering the boxing world alongside TKO Group and Turki Alalshikh, and comments on whether White can use the same model of UFC in boxing.

We look at the betting odds for the UFC Vegas 104 fight card scheduled for Saturday, March 15 at the UFC Apex in Las Vegas. Marvin Vettori vs. Roman Dolidze 2 headlines

Keep calm and fight on. That's Roman Dolidze's mindset as he enters his UFC Fight Night 254 (ESPN+) main event Saturday vs. Marvin Vettori at the UFC Apex. The key to victory, as Dolidze (14-3 MMA, 8-3 UFC) sees it,

UFC Fight Night 254 takes place Saturday at the UFC Apex with a full card on ESPN+. Before fight night arrives, though, notable athletes from the event, including middleweight headliners Marvin Vettori (19-7-1 MMA,