New data shows AI bots pushing deeper into the web, prompting publishers to roll out more aggressive defenses.

Human traffic is dwindling and CTR rates are dropping as the internet gears up to accept more AI bots than human users.

RAG bots could overtake human visitors on publisher sites this year, trackers tell us The AI bot takeover of the internet ...

Last year, 40.8% of all web traffic requests were not human, underscoring the growing scale of bot traffic across the Internet, Imperva Research Labs, a research group within security software and ...

The amount of information on the Internet is only equaled by the number of rich resources in any field. As the size and complexity of data sets on the web have grown, collecting and storing this ...

A new report out today from edge cloud platform provider Fastly Inc. has found that bot traffic continues to reshape the modern web, as artificial intelligence crawlers, fetchers and increasingly ...

Identifying and preventing malicious bot traffic has long been mission critical. According to Imperva’s 2025 Bad Bot Report, ...

In an update to Google Analytics, bot traffic will be automatically filtered out of reports for Web + App properties. “In App + Web properties, traffic from bots and spiders is automatically excluded.

DataDome Bot Protect supports Web Bot Auth, enabling cryptographic verification of AI agents to eliminate fraud risk while maintaining business continuity.