Sprinkles, confetti, and glitter — oh my! And we're not just talking about our wardrobes. What if our kitchens were filled willed with as much color and excitement as Times Square on New Years Eve?

You don't have to dye or see your colorist to get trendy rainbow tresses. Here's the natural, no-commitment way (and it's still double tap-worthy) for summer. While the idea of bleaching-and-dyeing ...

Color-changing cocktails make happy hour even more magical, don't they? We've tried one using cabbage, baking soda, and lemon juice to turn a blue cocktail pink, but this particular unicorn margarita ...

If you thought Unicorn Cosmetics's eponymous brushes couldn't shine any brighter, prepare yourself for the next generation of these iridescent tools. The brand has teased its "graveyard spooktastic" ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. TikTok is brimming with wild beauty products, often packed ...

There's a wide world of DIY ideas out there for beauty lovers who want to experiment without spending all of their money. But, there are certain tutorials that require substantial research before you ...

When Aileen Lee of Cowboy Ventures coined the phrase “unicorn” in 2013, the term was used to describe what was a rarity at the time, privately held companies valued at $1 billion or higher. There were ...

This week population health and genomics company Color became digital health’s latest unicorn after scoring $167 million in Series D funding. General Catalyst led the round with participation from ...