Bring me back to the ‘80s! Swatch’s new Neon Watches will do just that as this retro collection is “totally rad.” Swatch dropped an extensive Neon Watch Collection that ranges in price from $80-$170 ...

A real "pop" of color.

There are objects we associate with the late 20th century that function almost like time machines—cassette tapes, arcade tokens, VHS spines bleached from sunlight. Add Swatch watches to that list. The ...

Swatch was the result of two Swiss watch groups combining forces to take on the Japanese at their own game. Made from plastic, with simple quartz movements and essentially designed to be disposable ...

Just when watch collectors believed they were out of the MoonSwatch craze, Swatch and Omega are at it again, revealing the release of a second super sleek, all-black variation of the Mission to ...