Sports marketing is one of the hottest fields in business right now. Here's who's hiring, where, and what they're paying.
Investors will zoom in on Nike's marketing plans for the coming year when it reports results on Tuesday, after several ...
The NFL's critique of Nielsen's audience measurement highlights shifting dynamics in the ad-supported streaming era.
The deal grants the betting platform exclusive integrations and digital sponsorships across NBCU sports properties including ...
Mario (left, Co-Founder & Chief Creative Officer), Mark (middle, Co-Founder & CEO), and Ben (right) at the 3rd Annual Mamba ...
DraftKings (DKNG) said Monday it has entered into a multi-year advertising agreement with NBCUniversal for exclusive integrations and digital sponsorships across the media company's top-tier sports ...
From its CONMEBOL hub in Buenos Aires, Mediapro is partneering with TGI Sport in the implementation of new, virtual ...
Sports-betting is evolving at breakneck speed, driven by shifting regulations, rapid tech innovation, and a surge of new entrants competing for the same passionate audiences. Across the globe, new ...