Smyths Toys Superstores has unveiled its 2024 Christmas campaign. Developed by Droga5 Dublin, an agency under Accenture Song, the campaign is set to run across all European markets where Smyths ...

The new advert created by Moonbug and Smyths Toys Superstores features toys from CoComelon’s master toy partner, Jazwares, as Christmas shopping ramps up. Moonbug Entertainment, the award-winning ...

The agency has sought to establish the retailer as the go-to destination for toys in the run up to Christmas in this creative, having been challenged to make a campaign bigger than last year’s. Dryden ...

A curious boy named Sam tries to uncover the mystery behind a wrapped present with his name on it. With the help of his clever dog, a few barks, and the Smyths Toys catalogue, the pair follow the ...