Marketers from across the country (and even further) came together at the B2B Marketing Awards to recognise those who pulled off some of the best B2B campaigns of year. To find out why they won, we ...

Case studies are the most effective content format, B2B Marketing’s new Content Marketing Benchmarking Report has shown. Sixty-six per cent of the 112 B2B marketers surveyed said case studies were ...

When prospects are in the awareness or consideration phase in their buyer’s journey, there’s usually a point where sales and marketing teams sense their buyer is on the precipice of purchasing. You ...

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/34dafb/ambush_marketing_c) has announced the addition of the "Ambush ...

Forbes contributors publish independent expert analyses and insights. I cover marketing, technology, cryptocurrency, and startups. When people talk about content marketing, they pull up obvious ...

Atlanta, GA, Feb. 06, 2024 (GLOBE NEWSWIRE) -- Tree Service Digital is a digital marketing agency with a focus on assisting tree service companies and businesses in scaling their operations. With ...

With so many types of content to choose from, it can be difficult to determine the best options for engaging prospects and turning them into customers. However, one form of content that routinely ...

Whether you're part of a big, high-tech marketing automation company or a mom-and-pop shop selling widgets out of your garage, positive user reviews and testimonials are invaluable to your business.

Access of our Case Studies Marketing Resources here. Select any of the popular topics below to narrow your search. Get unlimited access to all of our exclusive marketing resources. Go PRO Today An ...

Brands are increasingly using data to forecast the performance of influencer marketing campaigns. Many brands focus on the performance metrics, such as views and likes, of past campaigns. Media kits ...