Millennials have been the focus of research and event marketing (including ours) for years now, and there are new articles (either praising or criticizing the generation) on a daily basis. But if ...

Every morning, I open my news apps to headlines about evolving government policies, new tariffs, shifts in international relations and economic fluctuations—all of which directly impact how businesses ...

Whether your chapter is planning a recruitment event, social mixer or a fundraiser for your philanthropy, there are steps you can take to ensure your event is a success. Here are some tips for ...

As the CEO and founder of an event agency, I’ve had the privilege of working with many great brands to create unforgettable corporate events. But as the holiday season rolls around, people often ask ...

The University of Massachusetts is a diverse institution that attracts students, faculty, and staff from a wide variety of backgrounds and social identities. This includes identities that are based on ...