The Justice Department is pushing a federal judge to force Google to sell its AdX advertising exchange and overhaul its ad ...

Google is once again facing the possibility of a forced breakup as closely-watched hearings on how to tackle its monopoly ...

There are 3 types of bid strategies in Google Ads: manual bidding, automated bidding and Smart Bidding. PPC practitioners generally fall into one of two camps: those who stick with the control of ...

The European Commission has waged a €2.95 billion (~$3.5 billion) fine against Google for “abusing its dominant position” in ...

Google Ads is folding brand inclusions and exclusions into its AI Max framework for all new Search campaigns. This shift makes AI-powered features the default gateway to core targeting controls.

Alphabet's Google is seeking to avoid a forced sale of part of its online advertising business in its latest face-off with ...

Your digital ads just got more expensive, and Europe’s nuclear option against Google explains exactly why. The European Commission dropped a €2.95 billion fine on the search giant for running its ...

Google has released version 20 of the Google Ads API, this is a major release, and we are expecting two more major releases in 2025. Google updated its API release schedule update, there is new Demand ...

Retail media can make for strange bedfellows. And none perhaps are so strange a pair as Google and Criteo. But there you have it. On Wednesday, Criteo announced a partnership with Google Search Ads ...

Google has launched a suite of its AI-powered advertising tools in India, which debuted in the U.S. in May, as the repeal of the “Google tax” has made the South Asian market more attractive to global ...