Gillette has seen consumer perceptions, including the key sales metric consideration, tumble in the UK in the wake of its ‘#metoo’ ad, despite the film not actually being aimed at the UK market. The ...
Gillette’s new ad urging men to be “the best a man can be” immediately succeeded in justifying its own existence. https://www.youtube.com/watch?v=koPmuEyP3a0 If ...
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