Chakrabarty teaches Customer Journey Analytics as a part of the Master of Science in Digital Marketing and the MBA programs at Rutgers Business School. Customer Journey Analytics is the process of ...

You have /5 articles left. Sign up for a free account or log in. Experiential learning provides students with hands-on training to build skills for the workforce, but ...

While in-person education is great, it's not the only way. Increase your employees' knowledge and skillsets with free digital marketing and CX courses online. Ongoing learning initiatives are vital ...

In today’s job market, it is more critical than ever to provide students with hands-on experience during their undergraduate experience. An August survey of 500 hiring managers found 52 percent of ...

To put some numbers to it – more than 3,200 students have brought game-changing ideas to more than 210 companies, including Google, Uber, Airbnb, Walmart, and PepsiCo. Students have devised and ...

When online learners join weekly live sessions for Marketing in Our New Digital World, they’re left with a memorable experience – and maybe even a digital memento. The fully online Gies Business MBA ...

After taking two marketing classes at Chicago Booth, Sheryl Sarna is eager to apply what she’s learned to a real-world situation. She aspires to a professional career in marketing, and turned to the ...

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Digital marketing courses are everywhere. Everyone offers them. You can take digital marketing courses from colleges, third-party organizations, and the platforms themselves. But are digital marketing ...

The new certificate course at IIM Mumbai covers core digital marketing, AI tools, social media, SEO, data analytics, and ...