Screening software as a service providers is a vital—and challenging—task for a company’s leaders. In many cases, they’re shopping for an “engine” that will power essential work—maintaining customer ...

When a customer purchases software-as-a-service (SaaS)–which is sometimes called a “cloud” service or product–the software is not hosted. It does not reside at the customer’s location or data center.

AI agents are revolutionizing the SaaS industry by automating complex tasks, enhancing efficiency and driving sustainable growth across customer service, sales and software development. Companies like ...

All subscription-based business owners know that churn is unavoidable. Some customers will inevitably cancel subscriptions because of a poor product-market fit or simply because the product isn’t ...

What’s the difference between a non-technology company building a customer-facing app and a tech company building and supporting a software-as-a-service (SaaS) product? One might suggest differences ...

The chances of growing your SaaS business over time are greater with an engaged customer base. As there is a relationship between growing customer engagement and improving retention, engaging with ...

Customer Experiences In SaaS: Technology is growing fast nowadays, and it is making life easier for businesses and customers.

SAN FRANCISCO--(BUSINESS WIRE)--Sigma, the first and only data analytics solution built natively for live query on cloud data, announced today it has been crowned a winner in The 2024 SaaS Awards ...

The idea that software-as-a-service (SaaS) may be facing an existential crisis—popularly labelled the “SaaSpocalypse”—is no ...

Speeding up business processes and tasks is something evolving software-as-a-service (SaaS) has been instrumental in delivering. Today, as SaaS reaches maturity, it offers great value to those in ...

The insurance industry is navigating one of its most significant periods of transformation. Competitive pressures, shifting ...

This article builds on my previous one, emphasizing the importance of aligning SEO with the customer journey, specifically for companies that provide software as a service (SaaS) that market to other ...