Britain's largest advertising group has slashed 7,000 jobs over the last year as it scrambles to keep up with rivals. WPP, which owns agencies including Ogilvy and Grey, said its global headcount ...
LONDON (Reuters) - WPP, the world's largest advertising group, reported a better than expected jump in first-half net sales and said its British operations showed signs in July of a "post-Brexit ...
Online advertising is racing ahead in Britain, growing at a roughly 40 percent annual rate, and is expected to account for as much as 14 percent of overall ad spending this year, according to media ...
A major British advertising company is facing renewed scrutiny after new analysis found it helped some of the world's biggest oil companies push nearly $1 billion worth of ads in the United States ...
The US Securities and Exchange Commission said WPP undertook an "aggressive business growth strategy" that led officials to repeatedly ignore or not respond to ...
The first major retrospective of British TV advertising is coming celebrating the best advertising from the last 50 years. The Ads of the Years exhibition features the top adverts from 1976 to the ...
Britain’s advertising watchdog ruled Wednesday that US website Buzzfeed misled readers with an advertisement styled to look like a news story. Such so-called “native” advertising, in which brands ...
Junk food giants will be banned from advertising online was the headline on the front page of The Times Thursday morning and, in that sense, the British government has achieved what it set out to do.
While “interruptive advertising in someone’s social-media stream” may move product, “the process of brand building and brand loyalty and love for a brand” can “only come from the kind of advertising ...
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