Automakers aired only four commercials during Sunday's Super Bowl but still managed to score big in their limited game action. The spots significantly boosted traffic on vehicle shopping websites, and ...

Google’s tightening rules for Vehicle Ads are sending a clear signal to car dealers across the United States: advertised ...

Denny Hamlin, one of NASCAR's most established racers, will be featured in a new ad campaign from Progressive, where we'll ...

Last year’s Super Bowl drew a significant number of auto advertisers despite a supply shortage that caused brands to think twice about spending big on marketing to spur demand. The game emerged as a ...

New study reveals that car ads in the U.S. are heavily performance-focused, which could be encouraging reckless driving.

The partnership will make Cox’s automotive dataset available for marketers so they can connect ad exposure to buying process When you purchase through links on our site, we may earn an affiliate ...

Automakers are rushing back into advertising during the National Football League season after a slowdown in recent years. Toyota and Hyundai are among the automakers expected to capitalize on NFL ...

It certainly felt like a car ad, but for the public passenger experience.

It’s hard to understate how much advertising has meant to automobiles. Iconic ads over the decades have propelled people-movers and workhorses like the VW Beetle, Ford F-150, and nearly every other ...

Some operators are growing concerned over slowing Automotive ad spend in 2024. However, the sector is poised for a strong rebound in 2025 as auto brands return to capitalize on AM/FM. That’s according ...

A new IIHS study blames performance-heavy car ads for America's speeding problem, while skipping a much bigger culprit ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 9 min 29 sec ago By Erika Wheless - 1 hour 29 min ago By Ewan Larkin - 4 hours 15 min ago By Brian Bonilla - 5 hours ...