Despite a cryptic teaser earlier this week, Jake Paul and Logan Paul will not face off against each other in the ring. Rather, they are launching a reality series on Max, the brothers announced during a livestream event Thursday.

It looks like brothers Jake and Logan Paul won’t be squaring off in the boxing ring anytime soon. Instead, they are launching a family reality series, Paul American, starting March 27 on HBO Max.

Paul American' debuts on Max this springJake Paul and his older brother Logan Paul believe they are here to stay. PEOPLE has an exclusive look at Paul American, the all-new, eight-episode reality series from Max featuring the social media influencers turned fighters.

This is far from guaranteed to be a fight as the Pauls — known marketing savants — are famous for pulling these types of stunts for publicity: Logan previously pulled a marketing ploy that showed his bus under attack from angry fans who appeared to be pelting him with PRIME drink bottles.

After teasing a possible bout with a new poster, the influencer brothers revealed the real project, 'Paul American,' slated for a March 27 debut.

The Paul brothers’ hype poster turned out to be a promotion for a new reality show rather than a boxing fight.

Coming off his blockbuster fight against Mike Tyson, Jake Paul announced on social media: "The moment you've waited a decade for."

YouTubers Jake and Logan Paul are no strangers to the spotlight, and they're giving an even deeper look into their lives. The Paul brothers announced