News

American Eagle’s ‘good jeans’ ads with Sydney Sweeney spark debate
American Eagle Outfitters wanted to make a splash with its new ads starring actor Sydney Sweeney. The campaign has sparked a ...
Sydney Sweeney's Dolly Parton-inspired Western will benefit from ad backlash: expert
Sydney Sweeney channeled Dolly Parton in her new Western "Americana" amid controversy over her American Eagle jeans ad ...
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Sydney Sweeney Redefines Brand DNA
It's perhaps the sharpest of marketing's double-edged swords: brands quest endlessly for attention, but aren't always happy ...
Sydney Sweeney Jeans Ad Memes Continue as Parody Enron Account ‘Parts Ways’
With Sydney Sweeney’s American Eagle ad controversy still making waves, the now-defunct energy corporation Enron’s parody ...
Sydney Sweeney confesses she wasn’t prepared for the emotional toll of fame amid political controversies
Sydney Sweeney reveals she had no idea what fame would cost her at 18, as she addressed privacy concerns feeling "guarded." ...
Sydney Sweeney's Net Worth Is Set To Radically Change
"American Eagle's denim blitz could jam an outrage cocktail of $5 million more in Sweeney's wallet before Labor Day," one expert told Newsweek.
Sydney Sweeney Tipped For Mega Bud Light Deal After PR Meltdown
Bud Light’s comeback plan may hinge on Sydney Sweeney, with a rumored $10M deal to revive sales after its PR nightmare.
Labubu vs. Sydney Sweeney: The Gen Z culture war you didn’t know was already happening — experts weigh in
Sydney Sweeney and Labubus are both being "sold" to Gen Z in varying ways and experts share their take on why this generation is buying.